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While it won't solve any major world problems, of course, it could certainly make a whole bunch of peoples' lives easier, in a small but noticeable way. If you find yourself on the market in your 40s, wading into the app-dating world can feel daunting." read a Fortune headline, trivializing Bradford as if she were a blonde 20-something who gave more brain space to boys than to her degree from one of the best business schools in the country—her innovations speak for themselves.Bradford is smart, and The League is a strong product.We ranked the best apps that are friendly to people of slightly older age groups—paying special attention to the ones where you’ll have the most potential matches to choose from.Some you’ve heard of, others you haven’t, and one of them will even offer you the opportunity to date a Victoria’s Secret model.There's a waiting list, which Bradford explains is integral to the customer experience, since she wants to ensure each person who joins the dating pool has suitable and varied matches in return. With that in mind, Bradford developed "a flagging system so that if the user is just there to check it out and not participate, we put them back on the wait list." Because a dating app should only be for people who really, actually want to date, right?Behind the scenes, The League works not unlike a private matchmaker—curated, careful, thoughtful—but with the ease and Gen Y-ness of an app, it attracts young 20 and 30-somethings, not 50 year old "entrepreneurs" looking for their fourth wives. On other apps and sites, while you can designate, say, that you are a 24-year-old woman who only wants to date men 25-34 years old, it doesn't matter: Your profile will still be visible to those 68-year-old men trolling for 24-year-old women, even though you've already said you are not interested in that. While they're careful to only show you matches that make sense for you, they'll also only show your profile to people you would potentially be interested in, too. And yet no one has cared to enforce such a practical policy on the digital dating world—until Bradford.
In other words, it’s a good resource for both sexes, and for those who aren’t just looking to talk to as many potential matches as possible. Coffee Meets Bagel (have two things ever been more perfectly matched?Aptly named to imply a superior caste of digital daters, The League relies on a screening algorithm that promises to keep its community "well-balanced and high-quality," so perhaps the negative press was somewhat understandable.But beneath The League's veneer of exclusivity, there's a clever, problem-solving interface that seals it: The app's strength is its function, not its flash. Here, why you should have it on your radar: #1: The privacy thing.It’s simple, easy, and the opposite of overwhelming, especially for those who don’t have time to spend hours swiping through potential dates because they’re, you know—working.One caveat: Because the app sources your matches from friends of friends on Facebook, this might not be the best option for those who are trying to widen their dating pool beyond their community.